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The characteristics of this advertisement include specific targeting and easy setting through (keyword). Google Display Network (GDN) display ads Google Display Ads GDN Google Display Ad example photo - Hedley Digital - Hedley Marketing - Hedley Digital GDN (Google Display Network) is an advertisement used when you want to display advertisements visually rather than simply text. Advertising is mainly used to increase brand awareness, attract new customers, and remarket to existing customers. Since it is literally an advertisement that is displayed visually, it is important to create attractive advertising content that people remember.
There are three types of display advertising, and you can choose to run one of them. Smart Display : Save time by Cambodia Phone Number Data simplifying setup. Standard Display : You can effectively control your campaigns by fine-tuning your ad settings, including targeting and budget. Gmail Display : You can advertise in the ‘Promotion’ and ‘Social’ tabs in the Gmail category. shopping advertisement Google Shopping Ads Shopping Ad Example - Hedley Digital - Hedley Marketing - Hedley Digital If you're a business that sells things, you can take advantage of Shopping ads. The results of this shopping ad are displayed in Google's shopping tab, and have the advantage of encouraging customer participation through images. Inventory from offline stores as well as online can be sold to nearby customers. Video (video) advertising Youtube Ads Google Ads YouTube video (video) advertisement example photo - Hedley Digital - Hedley Marketing - Hedley Digital As YouTube usage has increased recently, video content boasts high efficiency in increasing brand awareness.

Additionally, interesting content has a higher conversion rate to web pages, making it easier to encourage people to purchase products or services. It has the advantage of being able to target not only Google search results but also YouTube users. app advertising users or increase sales within the application. This campaign automatically optimizes your ads for Google Search, YouTube, and over 3 million sites and apps. In the case of app advertising, it is good to use to encourage installation or participation of apps on smartphones. How it works When setting up an ad, you first target a specific keyword, then proceed with price bidding and proceed in the form of an automatic auction (bidding) with people targeting this keyword. For beginners, you can use smart campaigns to easily set up as recommended by Google, and through expert campaigns, you can maximize conversion rates by targeting and setting detailed details such as CPC, demographic targeting, target exclusion, and various versions of expanded advertisements.
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